Amplitude

Amplitude is a comprehensive digital analytics platform designed to help you build better products by turning user data into actionable insights. It moves beyond simple page views to provide a deep understanding of the entire customer journey. With this platform, you can stop guessing what works and start making data-driven decisions to drive growth.

Key capabilities include:

• Deep User Insights: Analyze every click, tap, and conversion with powerful product and web analytics. Use session replays to see exactly how users interact with your product and identify friction points.
• Confident Experimentation: Run smarter A/B tests for both web and in-app features. Use feature flags and controlled rollouts to release new functionality with minimal risk.
• Targeted User Engagement: Deploy in-app guides, conduct timely surveys, and create personalized experiences to activate and retain users.
• Reliable Data Foundation: Ensure your data is clean, accurate, and organized with robust data governance and seamless integrations across your entire tech stack.