Plausible

Plausible Analytics offers a simple, lightweight, and privacy-focused alternative to Google Analytics. It provides all the essential website insights on a single, easy-to-understand page, eliminating the need for complex reports or extensive training. The analytics script is 75 times smaller than Google Analytics', ensuring your website loads faster and reducing your digital carbon footprint.

A key benefit is its commitment to privacy. Plausible is fully compliant with GDPR, CCPA, and PECR because it uses no cookies and collects no personal data. This means you don't need annoying cookie banners. Despite its simplicity, it's a powerful tool that allows you to:

• Track goal conversions, revenue, and marketing campaigns.
• Analyze user journeys with funnel analysis.
• Monitor engagement metrics like scroll depth and time on page.
• Integrate with Google Search Console to see search terms.

You can easily share your dashboard with team members or make it public. Migrating is also straightforward, with an option to import your historical stats from Google Analytics.